Event Reports
10 day event

Porirua

Helping people startup and make money doing what they love

Event Overview

People
23
Active attendees (3+ days)
30
Show-ups
Out of 26 Sign-ups
Average at Rebel events
Days
8.6
Average days attended
Out of 10 day course
Average at Rebel events

Where did people come from

For 10 days the Rebel Business School ran at Pataka Art + Museum
and to help people start businesses and make their own money doing what they love.

Who came to the event

17%
83%
26.5%
73%
0.5%
Average at Rebel events
Male
Female
Other

Event promotion

A huge amount of effort and work with our partners went into promoting the event and getting the message out to Porirua and the surrounding areas.

How did people hear about us?

33%
22%
19%
8%
x6%
Friends/family
Facebook
Word of mouth
Rebel Business School
Work and Income
Community Group
Wellington Networkers

Attendance

This Rebel event had a variety of different workshops over the days we were there. But how long on average did participants stay for?

Average show-up

On average, we had 21 participants each day of the Rebel Business School course, most attended every day with some dipping in and out.
70%
30%

People stayed for

8.6
out of
10
active days
day course
86%
14%
% of our active attendees per each of 10 course days.

Employment status

39% of the people who came along to the event told us they were unemployed at the time the event started.

There was a high number (22%) of self-employed people who came to the event.

39%
Unemployed
22%
Self-employed
11%
Full-time employed
22%
Part-time employed
6%
Other: Student - 6%

Start-ups & Sales

One of the key points on an entrepreneurs journey is the first sale. The first time you hold that $10 profit in your hand. This can turn out to be the catalyst that drives you forward to build your business.

We do everything we can to help people reach their first sale with 56% achieving this during the course!

+ 39% almost ready & 39% traded before
incl. 44% Māori businesses
incl. 44% during Trade Show

Business structure

17%
78%
5%
59.1%
19%
5.9%
1.1%
14.9%
Average at Rebel events
Sole Trader
Company
Partnership
Charity
Yet to be decided

Types of businesses created

22.2%
Retail Trade
33.3%
Arts, Entertainment & Recreations
5.6%
Transport, Postal & Warehousing
22.2%
Human health & social work
5.6%
Administrative and Support Services
5.6%
Craft Business
5.6%
Accommodation and Food Services

Impact on capabilities

At the Rebel Business School we track four main figures for people before and after the event. We ask people to rate where they are on a scale of 1-10.

Websites

Here are samples of the websites that were built, launched and developed over the course.

It is amazing how having a website so quickly helps people to feel that their business is more real.

6%
39%
17%
39%
14.2%
27.1%
49.9%
8.8%
Average at Rebel events
Published before
Improved during
Launched during
Soon to launch
Not building

Business support

Connecting attendees to the local business ecosystem

At the Rebel Business School Aotearoa we make sure new businesses stay connected by providing awareness of business network support in specific areas as needed. These connections are all about enabling business sustainability. Being aware of the Bookkeepers Assn NZ or Business Mentors NZ, for example, can provide business input allowing the business to strengthen its foundations and/or its direction.

Daily Speakers

Speakers' rating
9

Requested help

33%
22%
33%
11%
36%
17%
25%
16%
6%
Average at Rebel events
Very Important
Important
Maybe
Not Really
Not Important

Economic development

Porirua City Council

Porirua City's economy has been surging ahead and outstripping the national economy in most indicators we monitor. The March Infometrics Quarterly Economic Monitor saw Porirua's economy grow by 3.2% in the year to March 2023, up 1.9% on March 2022. Maintaining that momentum of growth will be a challenge. Porirua City Council's approach is to grow the business sector with a particular focus on the small business and start-ups.

Post Covid, Porirua has seen a change in the job market with more people working from home. The city has also seen an increase in the number of start-up and those entering into self-employment. Supporting these groups will be key to ensuring sustainable growth into the future. Porirua city has been working closely with Maori and Pasifika business communities to ensure they are well represented and receive the support to enable growth.

We are pleased to have Rebel Business School Aotearoa back in Porirua for the fourth time to support these initiatives. Their ethos and mission of 'changing lives and communities through sustainable small business' fits well with the vision that 'Porirua City will be a great place to live, work, and raise a family.'

Attendees’ feedback

We asked the participants what their Lightbulb moments were at the event. Also they left the messages for our partners and assessed our team’s efforts.