Event Reports
10 days event

Kāpiti Coast

Helping people startup and make money doing what they love

Event Overview

People
31
Active attendees (3+ days)
31
Show-ups
Out of 34 Sign-ups
Average at Rebel events
Days
8.8
Average days attended
Out of 10 day course
Average at Rebel events

Where did people come from

For 10 days the Rebel Business School ran at , Kāpiti Impact Hub
to help people start businesses and make their own money doing what they love.

Who came to the event

23%
74%
3%
27.6%
71.9%
0.5%
Average at Rebel events
Male
Female
Other

Event promotion

A huge amount of effort and work with our partners went into promoting the event and getting the message out to Kāpiti Coast and the surrounding areas.

How did people hear about us?

41%
14%
x6%
x3%
Facebook
Friends/family
Word of mouth
Ministry of Social Development
Print Media
Kāpiti Coast District Council
Work and Income
Neighbourly
CAB
Chrysalis Network
Electra breakfast
Do Good Jobs

Attendance

This Rebel event had a variety of different workshops over the days we were there. But how long on average did participants stay for?

Average show-up

On average, we had 27 participants each day of the Rebel Business School course, most attended every day with some dipping in and out.
87%
13%

People stayed for

8.8
out of
10
active days
day course
88%
12%
% of our active attendees per each of 10 course days.

Employment status

42% of the people who came along to the event told us they were unemployed at the time the event started.

There was a high number (26%) of self-employed people who came to the event.

42%
Unemployed
26%
Self-employed
10%
Full-time employed
16%
Part-time employed
6%
Other: Retired - 6%

Start-ups & Sales

One of the key points on an entrepreneurs journey is the first sale. The first time you hold that $10 profit in your hand. This can turn out to be the catalyst that drives you forward to build your business.

We do everything we can to help people reach their first sale with 34% achieving this during the course!

+ 52% almost ready & 38% traded before
incl. 17% Māori businesses
incl. 25% during Trade Show

Business structure

34%
62%
4%
58.2%
18.6%
5.6%
1.3%
16.3%
Average at Rebel events
Sole Trader
Company
Partnership
Charity
Yet to be decided

Types of businesses created

20.7%
Retail Trade
13.8%
Accommodation and Food Services
3.4%
Information Media and Telecommunications
3.4%
Administrative and Support Services
3.4%
Education and Training
10.3%
Health Care and Social Assistance
13.8%
Arts and Recreation Services
31%
Other Services

Impact on capabilities

At the Rebel Business School we track four main figures for people before and after the event. We ask people to rate where they are on a scale of 1-10.

COVID-19 impact

26%
13%
19%
19%
10%
13%
Being your own boss
Sensing opportunity in the market post COVID-19
The chance to be financially independent
Helped to crystallize my business idea
Seeing how New Zealand had responded to COVID-19 gave the confidence to give it a go
Other

Websites

Here are samples of the websites that were built, launched and developed over the course.

It is amazing how having a website so quickly helps people to feel that their business is more real.

7%
7%
28%
55%
3%
14%
25.3%
51.6%
9.1%
Average at Rebel events
Published before
Improved during
Launched during
Soon to launch
Not building

Business support

Connecting attendees to the local business ecosystem

At the Rebel Business School Aotearoa we make sure new businesses stay connected by providing awareness of business network support in specific areas as needed. These connections are all about enabling business sustainability. Being aware of the Bookkeepers Assn NZ or Business Mentors NZ, for example, can provide business input allowing the business to strengthen its foundations and/or its direction.

Daily Speakers

Economic development

Kāpiti Coast

The Kāpiti Coast is uniquely poised to benefit from the ongoing growth and development of the wider Wellington Region, transportation networks, and from its own outstanding natural, cultural and business heritage. The District is becoming recognised more widely as offering an attractive combination of life-style and work opportunities in a central accessible location close to the capital with good road, rail and air connectivity to other parts of New Zealand. Consequently, there is an increasing demand for housing, land and business premises on the Coast, as well as amenities and services.

Kāpiti Coast district has an Economic Development Strategy and Implementation Plan an ED Kotahitanga Board providing oversight of the implementation programme. The role of the Council’s economic development initiatives is to engage across the community to realise this potential while protecting the environment and natural ecosystems. The District’s population is growing steadily and the economy continues to perform well across most sectors compared to the national average for GDP growth, new jobs, reducing unemployment and a reducing percentage of young people not in employment, education or training (NEETs). Hence, with this underpinning economic momentum and 29% of the workforce being self-employed, it is clear that Kāpiti Coast offers a suitable environment for businesses to start up and develop into sustainable small-to-medium enterprises (and grow from there).

Economic development takes all of the factors that support this growth into account, facilitating interactions, capability building, and support networks, and providing pertinent information and in some cases, tools to enable sustainable growth. These factors require research, analysis, strategy development, and coordinated action within business groups, industries, sectors, and across key stakeholders and funders. Iwi are central to ED strategic planning being mana whenua and Treaty partners.

Attendees’ feedback

We asked the participants what their Lightbulb moments were at the event. Also they left the messages for our partners and assessed our team’s efforts.